Pitching to investors in Texas

During our time in Austin (see next post), we took part in the 3DS Foundations bootcamp. It is run by the non-profit 3 Day Startup, and it is literally the program their organization is named after. Within three days, you go from a simple startup idea to a finished investor pitch.

In the 3DS Foundations program, you learn about business modeling, market analysis and customer discovery. The program forces you to get out of your comfort zone, into the streets, and talking to potential customers as much as possible.

Luckily, the idea I pitched at the beginning of the program was selected, and as a team of four, we got to work on it for four days. And with this, I proudly present: Mimic, an AR wearable for blind people, which enhances human conversation.

The goal of Mimic is to sonify facial expressions of your conversation partner, meaning that a slight smile will produce a subtle “positive” sound, while a frown will create a more dull and “negative” sound effect. These sounds should flow naturally into the rest of the conversation, so as to provide visual context. Take a look at our pitch deck to learn more.

I had a great time working on the project, and after the final pitch, we even got a contact for a guy working at Bose Ventures, to talk about possible integration with their AR platform. This was proof to me of how open and welcoming the American entrepreneurial ecosystem is.

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